In my travels at the Math C&D I saw a new flavour of Snapple. It was some sort of grape and something or other punch. Can you guess what it was called. It is called "Earth". They must have been on crack to get this one by. I have only taking one marketing class but I am pretty sure that you don't want people to think of dirt while they are drinking your product. Even m&m's smartened up and changed plain to milk chocolate. I think that Snapple really should follow suit.